lKin + Carta is one of Optimizely's leading global partners. We’ve been working together since 2005 and our Platinum Partner status recognises our product knowledge, implementation experience, and certified developers.
Our experience spans across all sectors and our expertise enables us to deliver at scale while providing ongoing strategic support to our Optimizely customers to ensure they are getting maximum value from the platform.

Our partnership with Optimizely
Accredited Strategic Optimizely Partner
Optimizely experts
Our Optimizely clients












Learn how we can help you unlock your digital potential with Optimizely
Discuss your project with usWhy Optimizely
Over the past 15 years we have seen first hand the value of Optimizely with its focus on digital experience, speed to value, personalisation and simplicity.
Optimizely is recognized by Gartner as being:
- A full featured platform (digital commerce, personalisation, AI, content delivery, customer journey management and analytics)
- A strong solution for companies investing in a content-rich digital experience
- An integrated application leading to a lower Total Cost of Ownership (TCO)
Kin + Carta and Optimizely
We use our knowledge and depth of Optimizely experience to help our clients unlock the full potential of the platform. We can support you whether you’re looking to re-platform to Optimizely or want to engage with an expert consultancy to get the most out of your investment.

How we can help you
- Optimization - if you are committed to Optimizely but need the strategic and technical support to get maximum value from the platform we have the processes and experience to support you.
- Experience Design - our teams work with you to create engaging experiences that attract and retain customers, continuously optimized around insight.
- Build - if you’re upgrading to the latest version or developing your site for the first time on Episerver, we deliver at speed and scale, balancing the needs of your business and your customers.
- Commerce - whether you are looking to scale your online commerce activities or make the move the initial move to ecommerce, we can support you to deliver an experience that converts and optimizes every step of the customer journey.
Our Optimizely case studies
LNER: Supporting busy passengers on the move
We’ve worked with LNER using the Episerver platform to increase revenue by 13%. Recently we’ve also integrated their ticket booking engine, resulting in an increase in average order value.
EFL: 69 clubs, 1 platform, 9 months
We delivered stable and effective websites for 69 football clubs in just 9 months on one platform, the largest implementation of Episerver Digital Experience Cloud (DXC) in the EMEA to date.
The Jockey Club: Reaching more sports fans raising brand awareness
We moved multiple websites to one platform for The Jockey Club, simplifying and aligning the customer experience. The Episerver platform has increased visitors, engagement, conversion and revenue.