The Telegraph has provided trusted commentary and news analysis for over 150 years. Every month, millions of readers engage with its content directly from a mobile device and, with a previous app already available, The Telegraph is no stranger to mobile.
However, following an extensive redesign of the print paper, website, and iPad edition, came an increasing awareness that it was also time to rethink the mobile experience. For The Telegraph, it was critical that any new mobile product met rising reader expectations and helped to engage a wider, younger audience.
With the UX and visual designs already well developed, The Telegraph approached Kin + Carta Create to collaborate on the development of the project. With proven experience redefining the delivery of news content for mobile, Kin + Carta Create was an ideal partner - able to hit the ground running with tried-and-tested software engineering skills to ensure the new mobile app design met delivery deadlines without compromising quality.