Valuable marketing data is often spread across many systems and teams. With Cloud & BigQuery you can bring this data together from GA4 & other tools into one unified place so you better manage it, activate it and analyse it.
Marketing Analytics
The challenge
Our solution
As Certified Partners across the Google Marketing Platform & Google Cloud Platform suite, we help ambitious companies drive incremental growth through the Google technology & data ecosystem.
Marketing Analytics Use Cases
Smarter (Cloud) for Marketing
Understanding customer journeys: including trendspotting, Self service analytics and customer segmentation.
Predicting marketing outcomes such as lifetime value or purchase predictions.
Personalising customer experience: including sentiment monitoring, enabling Data-driven segmentation and developing personalisation engines.
Google Cloud Foundations
Modernise (GA4 migration) & migrate marketing data to Cloud - Activate, Connect & Unify.
Automated quality management of data, access / governance.
Google Marketing Platform
We have been GMP certified partners across all data related products since 2009.
This provides us with unique access to GMP plans directly from Google including beta products, roadmap intelligence & training.
As a result we can offer best practice consultancy, activation, enablement and ongoing support across the full data suite.
We have developed proprietary tools to accelerate value including GA4 migration strategies & Google Cloud activation.
Case studies
