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George Proudfoot

Sensing Signals and Spotting the Path Forward

  • 05 June 2020
  • Leadership Culture Digital Growth Agile Strategy

Since March, K+C teams have been gathering hypotheses and signals about third-order effects, how the world and particularly, organizations and commerce might be changing in response to the crisis.

We'll share how your organization can start doing the same, what we've learned along the way, and where we see things progressing as the Age of Resilience emerges.


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Our three key takeaways from George's Talk:

1. Thinking in systems is important in order to expand your ideas on what is happening next. If we think about the 2nd and 3rd order of effects, how might that lead us to the change that is coming? These effects are cascading from that core idea that everyone is staying at home, into quite unusual outcomes that we might not have originally predicted. By starting to think what these chains and causes could be for your organisation, it could help you to understand what the future might look like. This is a useful hypothesis generation process.

2. You don't want to be spectators to the change, so use tools such as disruptor analogies to help understand where you can innovate and grow and find the opportunities and spaces for you within the market.

3. Get the evidence you need to make sure you've uncovered a new path. Begin gathering signals and data from everyone in your organisation to help create hypothesis about what the future ahead might look like. By involving everyone, you are getting a much broader scope of data and signals which only helps to paint a clearer picture.

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